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The content of this website has been produced in line with the IBRANCE® Summary of Product Characteristics for the UK. IBRANCE® (palbociclib) Prescribing Information for the UK click here. Adverse event reporting information can be found at the bottom of the page.
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Welcome to ELEVATE TV, a promotional medical education programme - developed and funded by Pfizer Ltd - where healthcare professionals can enhance their knowledge on metastatic breast cancer (mBC).
ELEVATE is underpinned by three core pillars of Education, Evidence, and Experience. ELEVATE is an educational and interactive forum where leading faculty members and other healthcare professionals discuss topics at the forefront of mBC management. All content on ELEVATE TV originates from Pfizer's ELEVATE masterclass programme and is presented on this page as bite-size, on demand videos.
The IBRANCE (palbociclib) section features a variety of ELEVATE masterclasses led by experts in mBC.
Video content hub:
Cardio-Oncology for Breast Cancer Patients
Dr Alex Lyon
Consultant Cardiologist Clinical Lead in Cardio-Oncology Royal Brompton Hospital
Dr Alex Lyon presents Cardiovascular toxicity prevention and management and European society of Cardiology guidelines.
To access the resource from the video click here.
[18 min 8 seconds]
Case study: Treatment in bone - specific metastases
Dr Andrew Proctor
Consultant Medical Oncologist, York and Scarborough Teaching Hospital NHS Foundation Trust
Dr Proctor presents a case study of a post-menopausal patient with mBC and extensive bone metastases.
[15 min 9 seconds]
Case study: Bone-only metastases
Dr John Conibear
Consultant Clinical Oncologist at Bart's Health NHS Trust, London
Dr Conibear presents a case study of a patient with de-novo bone-only mBC.
[6 min 45 seconds]
Panel Discussion: What do you think will have the biggest impact on the evolving mBC landscape in the next 5 years?
In this video the ELEVATE 2024 Faculty present their views on future advances in mBC treatment. The discussion panel consisted of Prof. Stephen Johnston (UK), Prof. Hope Rugo (USA), Dr Javier Cortes (Spain) Dr Alicia Okines (UK), and Dr Caroline Michie (UK)
[8 min 45 seconds]
ELEVATE 2025 Event overview
In this video Prof. Stephen Johnston and Dr Jenny Smith give an overview of the ELEVATE 2025 in-person meeting.
[4 min 35 seconds]
mBC : metastatic Breast Cancer
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This site is intended only for healthcare professionals resident in the United Kingdom. If you are a member of the public wishing to access information on a specific medicine, please visit www.medicines.org.uk/emc
This website is brought to you by Pfizer Limited, a company registered in England
and Wales under No. 526209 with its registered office at Ramsgate Road, Sandwich, Kent, CT13 9NJ
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These pages are not intended for patients or for members of the general public. The healthcare professional web pages contain promotional content.
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PP-UNP-GBR-7812. January 2024.